Digi-vans provide you with creative media solutions, allowing you to captivate your target audience in towns and cities throughout Europe.  Using animated copy, TV commercials, live camera feeds or Interactive Games consoles, digi-vans will create tremendous results.

Take your message to your target audience when and where you choose, operating on the move or at a static location.  Digi-vans can target people as they drive to and from work, travel in by public transport, eat or dine, shop or move around on business.  Digi-vans deliver real value, they operate in areas where you want to promote your brand messages, sales promotions or where you want to inform or interact with people.

Promotional Marketing

On the move or static we can use various techniques including “ambush marketing” to target high value net worth customers, we can stop and deploy our promotional teams to achieve greater levels of brand saturation, we can talk to, present and where appropriate offer promotional material and merchandise direct to your target audience, building product and brand awareness in concentrated footfall areas. As levels of people dissipate, we can move our vehicle and teams to new areas.

 

Retail Marketing

The scale of a large 6 metre digital screen produces a captivating, dynamic format that offers tremendous flexibility for retail marketing. Our Digi-vans have a real professional look and feel and lend themselves to the best brands in the world. If you’re an independent on major retailer, we can assist you in preparing content which can be aimed at different market segments, you can even air your TV commercials in towns and cities throughout the UK. Either solus or as part of an integrated marketing campaign, Digi-vans can strike at the heart of your market and quite often can target those “out of home” locations, other media channels are unable to reach. Digi-vans can support a host of retail solutions, including:
  • New store openings
  • Time limited sales promotions
  • New season launches
  • Competitive marketing

Creative treatments can be personalised, taking in to consideration days of the week, time of day, geographical nuances and if appropriate, minor or important details for example weather conditions. Using Digi-vans we can promote sun drenched beach holiday destinations, when it is cold and raining.

No longer does out of home advertising need to be constrained by “two week planning cycles”, new content can be prepared and transferred to the Digi-vans in less than 24 hours, subject to availability.

 

Events

Live Camera Coverage at Events

Media Displays provides a complete audio visual solution, our camera teams can film events to convey atmosphere and experience. Using multiple digi-vans allows mirrored content to both screens. Conversely our mixing desk allows different camera shots or content to be displayed to multiple screens.

Terrestrial, Free view and Satellite TV Broadcasting

Operating at static locations, supporting major events, Digi-vans screens can display content received from terrestrial TV channels, free to air or from satellite channels. This presents various opportunities to advertisers and sponsors, in addition to showing the event, ads or messages can be integrated in to programming at various planned intervals.

 

Proximity Marketing

Increasingly advertisers want to target specific groups, at specific times on specific dates. Digi-vans operating on a solus basis can be deployed to postcodes or to specific roads or streets. Different creative treatments can be prepared to allow advertisers to personalise content to various groups of people, this can be based on time of day activity, even based age or even languages. Digital screens offer advertisers scope to create content in more than one language.